Services

Every channel.
One independent partner.

We plan, negotiate, place and report on media campaigns across every major Canadian channel — with the buying expertise and direct relationships to land premium placements at better rates.

MUM · LIVEOOH
Own the skyline.
Premium digital + static, negotiated direct.
Just ask MUM
MUM · LIVEDigital
Built around revenue.
Paid social, programmatic, search, YouTube.
Just ask MUM
MUM · LIVECTV / TV
Big screen. Better rate.
Streaming + traditional, planned together.
Just ask MUM
MUM · LIVEAudio
Heard in the rotation.
Radio, streaming audio and podcasts.
Just ask MUM
MUM · LIVEExperiential
Step into the brand.
Events, activations and sponsorships.
Just ask MUM
Live Brand Moment

Your brand, across every screen.

From a digital billboard on the 401 to a podcast pre-roll in someone's kitchen — we plan the rotation, negotiate the rate, and make sure the message lands the same way everywhere it shows up.

01
OOH

Out-of-Home

Digital and static billboards, transit, mall media, street furniture and residential networks — planned and placed where your audience actually moves. We negotiate inventory directly with media owners to land premium placements at rates the open market won't show you.

02
Digital

Paid Digital

Paid social, programmatic display, native, search and YouTube — built and optimized around a single objective: revenue. Every dollar is tracked, every audience is sharpened, and the plan evolves weekly based on real performance data.

03
CTV & TV

Connected TV & Television

Streaming platforms and traditional television, planned together so your brand shows up on the big screen at home without paying big-network markup. CTV gives you household-level targeting; traditional TV gives you the reach. We use both.

04
Audio

Radio & Audio

Terrestrial radio, streaming audio and podcast placements — negotiated through direct broadcaster relationships. Whether you want city-level saturation or a national audio buy, we plan the rotation and lock the rate.

05
Experiential

Experiential & Activations

Events, sponsorships, guerilla campaigns and sports activations that get people to physically interact with the brand. Built and executed with operator instincts — we've spent years running rooms, not just planning them.

06
Support

Creative & Reporting

Most campaigns stall because the creative isn't ready or the reporting isn't honest. We handle ad resizing, motion, video and localization in-house, and deliver clear impression, CPM, reach and performance reporting after every flight.

Agency of Record

One partner. Every channel.

Becoming a company's Agency of Record and managing their marketing needs across the board is where we flourish. We don't just place media — we own the full marketing operation.

As your AOR, we handle planning, negotiation, buying, creative trafficking and reporting across every channel. No fragmented vendors, no conflicting agendas, no gaps between strategy and execution. One senior team, one point of contact, one accountable partner.

Total ownership of your marketing spend.

Rate Negotiation

The buying advantage.

The reason brands work with MUM isn't a flashy deck. It's the rate sheet they walk away with — and the inventory they get access to.

  • Direct media-owner relationships, not open marketplace pricing.
  • Senior buyers who understand pricing trends, seasonality and leverage.
  • Cross-channel buying — one team, one plan, one rate negotiation.
  • Independent. No holding-company markup, no in-house inventory bias.
Media Owner Network

We maintain direct relationships with Canada's leading media owners, broadcasters, publishers and digital platforms.

Those relationships are how we secure preferred inventory and preferred pricing — and they're a big part of what we bring to every campaign brief.

Ready to see what we can negotiate?

Send us your brief, your budget or just your goal — we'll come back with a media plan and a real number.