Independent Media Buying · Built in Montreal

Smarter Media Buying.
Better Rates.
Stronger Results.

With decades of media buying experience and direct relationships with leading media owners across Canada, we secure premium placements at rates most brands can't access on their own — across OOH, digital, CTV, radio, and experiential.

Out-of-HomeDigitalCTV & StreamingRadio & AudioSocial & SearchExperientialOut-of-HomeDigitalCTV & StreamingRadio & AudioSocial & SearchExperiential
The Edge

We know what
media should cost.

Our long-standing relationships with media owners allow us to negotiate rates many brands would struggle to secure on their own. We understand inventory utilization, market demand, seasonality and pricing leverage — and we use all of it to make every dollar work harder.

Unlike the holding companies, we're independent. Unlike most boutiques, we have the relationships and the buying weight. That combination is rare — and it's the entire reason MUM exists.

How we got here →
The Reality

Most brands are overpaying.

For attention they're not even getting.

Why MUM

Built differently.

01

Decades of Buying Experience

Senior buyers who know what media should actually cost — and how to structure campaigns that don't bleed budget.

02

Direct Media-Owner Relationships

We're not pricing from the open marketplace. Long-standing relationships unlock preferred inventory and preferred rates.

03

Cross-Channel Under One Roof

OOH, digital, CTV, radio, experiential — one partner, one plan, one team accountable for the whole campaign.

04

Independent & Fast

Agile enough for local operators, sophisticated enough for national brands. None of the holding-company friction.

If you need anything…

Stop overpaying
for media.

Tell us where you want the campaign to land. We'll come back with a plan, a price, and the relationships to make it happen.